Innovation and human resources practices in companies of Southern Brazil




Process innovation, Human resource practices, Competitive advantage, Brazil


Purpose: The purpose of the study is to analyze the relationships between process innovation, human resources practices and the competitive advantage of organizations, through seven research hypotheses.

Design/methodology/approach: The methodology used is a descriptive, quantitative study applied to 207 human resources professionals from companies in the south of Brazil, analyzed by the modeling of structural equations.

Findings: The hypotheses predicted that process innovation and human resources practices would be positively related to competitive advantage, as well as process innovation would be positively correlated with human resources practices. The results confirmed the direct relationships supported by the hypotheses.

Practical implications: Regarding the managerial contributions, the present study brought important information to direct the strategic actions of the companies, integrating process innovation and human resources practices to generate competitive advantage, having human resources management as an important vector for the company strategy, guiding individuals towards the companies’ objectives.

Originality/value: The originality of the study consists in the construction of a theoretical framework on the relationships between process innovation, human resources practices and the competitive advantage of organizations, which can be used by other researches and thus advance in the Theory of Administration.


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Author Biographies

Vanessa Faedo Serafin, Faculdade Meridional (IMED)

Mestre em Administração de Empresas pela Faculdade Meridional (IMED) de Passo Fundo. Tem experiência na área de Administração de Empresas, com ênfase em práticas de recursos humanos e inovação. Professora da Faculdade Meridional (IMED), Programa de Pós-Graduação em Administração.

Eliana Andréa Severo, Universidade Federal de Pernambuco (UFPE).

Pós-doutorado pela Universidade de Caxias do Sul (UCS), Doutorado em Administração de Empresas pela Pontifícia Universidade Católica do Rio Grande do Sul (PUC-RS) e Universidade de Caxias do Sul (UCS), Brasil. Tem experiência na área de Administração de Empresas, com ênfase em gestão ambiental, inovação e empreendedorismo. Professora da Universidade Federal de Pernambuco (UFPE), Centro de Ciências Sociais Aplicadas (CCSA), Departamento de Ciências Administrativas (DCA).

Julio Cesar Ferro De Guimarães, Universidade Federal de Pernambuco (UFPE).

Pós-doutorado pela Universidade de Caxias do Sul (UCS), Doutorado em Administração de Empresas pela Pontifícia Universidade Católica do Rio Grande do Sul (PUC-RS) e Universidade de Caxias do Sul (UCS), Brasil. Tem experiência na área de Administração de Empresas, com ênfase em gestão da inovação, competitividade empresarial e produção mais limpa. Professor da Universidade Federal de Pernambuco (UFPE), Centro de Ciências Sociais Aplicadas (CCSA), Departamento de Ciências Administrativas (DCA).

Claudio Rotta, Escola Superior de Propaganda e Marketing (ESPM-SUL)

Doutor em Administração de Empresas pela Universidade Vale do Rio dos Sinos (UNISINOS) em São Leopoldo e Mestre em Economia pela Universidade Federal do Rio Grande do Sul (UFRGS). Tem experiência na área de Administração de Empresas, ênfase em gestão da inovação e práticas de recursos humanos. Professor da Escola Superior de Propaganda e Marketing (ESPM-SUL).

Deivis Cassiano Philereno, Faculdade Cenecista de Osório (FACOS)

Doutor em Desenvolvimento Regional pela Universidade de Santa Cruz do Sul (UNISC) em Santa Cruz do Sul e Mestre em Economia pela Pontifícia Universidade Católica do Rio Grande do Sul (PUC/RS). Tem experiência na área de Administração de Empresas, ênfase em gestão da inovação e desenvolvimento regional. Professor da Faculdade Cenecista de Osório (FACOS).


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How to Cite

Serafin, V. F., Severo, E. A., De Guimarães, J. C. F., Rotta, C., & Philereno, D. C. (2022). Innovation and human resources practices in companies of Southern Brazil. Revista De Administração Da UFSM, 15(1), 37–61.




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