Culture and work relations in organizational communication: (im)possibilities

Abstract

The objective of this work is to analyze how the employees of shoes organization in the Vale
dos Sinos/RS region perceive the symbolic elements of the organizational culture, from the
communication in the work relations. The hypothesis raised is that the cultural elements
perceived by each employee are different depending on the work relations and / or social
relations of each one. This qualitative exploratory research used bibliographic, documentary,
participant observation research and in-depth interviews. It was identified that the employees
with more time in the company, or with more consolidated work relationships, are part of the
same group, which carry with them old cultural elements that, at times, mix with the new
ones.