Proposal of Metrics for Business Networks Competitiveness Evaluation: a case in the Brazilian Steel Industry

Authors

  • Felipe Augusto Messias Rodrigues Universidade de São Paulo
  • João Maurício Gama Boaventura Universidade de São Paulo
  • Cristina Espineira Costa Pereira Universidade de São Paulo
  • Paulo Cassanego Júnior Universidade de São Paulo

DOI:

https://doi.org/10.5902/1983465912870

Abstract

Business Networks (BN) are systems formed by companies that interact in specific way, and the result of these interactions is a remarkable ability to compete. The object of this research is the analysis of the competitiveness in BN, and the objective is to develop metrics for analysis of the competitiveness in BN. This is a qualitative descriptive research, and uses primary sources (questionnaires and semi-structured interviews) and secondary sources of information (articles and other publications in the area). From the model of analysis of competitiveness proposed by Zaccarelli et al. (2008), procedures were performed to analyze the feasibility of applying the original metric of the model and new metrics were developed when necessary. The evaluation of metrics was possible after the empirical analysis, which consisted of the application of the model in two steel makings BN, the ArcelorMittal BN and Votorantim Steel BN. It was found that the metrics of six of ten fundamentals of the model of Zaccarelli et al. (2008) had impracticable metrics, subsequently, new metrics were developed and tested. The main contribution of this study was the improvement of the model, which will enable advances in the analysis of competitiveness business network.

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Author Biographies

Felipe Augusto Messias Rodrigues, Universidade de São Paulo

Possui graduação em Administração pela Faculdade de Economia, Administração e Contabilidade na Universidade de São Paulo – FEA/USP. Atualmente é coordenador do Centro de Reparos de Baixa Tensao na ABB.

João Maurício Gama Boaventura, Universidade de São Paulo

Graduado em Administração e em Ciências Contábeis pela FEA-USP. Mestre e Doutor em Administração pela Universidade de São Paulo. Pós-Doutor em Administração na EAESP-FGV e Livre-Docente pela FEA-USP. Atualmente é Professor da FEA-USP dentre outras IES.

Cristina Espineira Costa Pereira, Universidade de São Paulo

Possui graduação em Administração de Empresas pela Universidade Federal de Alagoas - UFAL, e mestrado em Administração pela Universidade Federal de Pernambuco - UFPE. Atualmente é doutoranda em Administração pela Universidade de São Paulo – FEA/USP.

Paulo Cassanego Júnior, Universidade de São Paulo

Graduado em Administração pelo Centro Universitário Franciscano - Unifra; Mestre em Administração pela Universidade Federal de Santa Maria - UFSM; Doutorando em Administração pela Universidade de São Paulo – FEA/USP. Atualmente é professor da UNIPAMPA.

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Published

2014-12-14

How to Cite

Rodrigues, F. A. M., Boaventura, J. M. G., Pereira, C. E. C., & Cassanego Júnior, P. (2014). Proposal of Metrics for Business Networks Competitiveness Evaluation: a case in the Brazilian Steel Industry. Revista De Administração Da UFSM, 7(4), 532–548. https://doi.org/10.5902/1983465912870

Issue

Vol. 7 No. 4 (2014): Out-Dez

Section

Articles

License

Authors of articles published by ReA/UFSM retain the copyright of their works, licensing them under the Creative Commons (CC-BY 4.0), which allows articles to be reused and distributed without restriction, provided that the original work is properly cited.