Television genres, reference and upadate: Jornal Nacional and Balanço Geral ES
DOI:
https://doi.org/10.5902/2175497722723Keywords:
Television genres. Modes of Addressing. Television Newscast.Abstract
This paper aims to investigate the modes of addressing of two very different news programs: Jornal Nacional and Balanço Geral ES. Our purpose is to identify how these products update the subgenre of the television newscast, as they repeat and reinforce what is already established as "what is expected to be seen on TV news", while building a unique style that set them apart from other news programs, thus establishing their specificities. Our corpus of analysis consists of 28 full editions, which is equivalent to two weeks of broadcast of both programs: from 17 to 24 October 2015. As a result, we identify some strategies of enunciation of these products, which are effects of certain transformations in which telejournalism passes today, and which also indicate some tendencies and possible referrals of this subgenre in the future.
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