The dynamics between internationalization strategies and innovative performance within ICT companies

Authors

  • Polyana Karina Mendes Ximenes Universidade de Fortaleza - UNIFOR
  • José Ednilson de Oliveira Cabral Universidade de Fortaleza - UNIFOR
  • Mônica Mota Tassigny Universidade de Fortaleza - UNIFOR
  • Samuel Façanha Câmara Universidade Estadual do Ceará - UECE
  • Jessie Coutinho de Souza Tavares Universidade Estadual do Ceará - UECE

DOI:

https://doi.org/10.5902/1983465929229

Abstract

The article aims to evaluate the existence of a coevolution between internationalization strategies and innovative performance within information and communication technology (ICT) companies located in the northeast of Brazil. In order to achieve this objective, a conceptual model was derived from the literature review contemplating the vision that internationalization and innovation within companies happen in an evolutionary and dynamic way. Methodologically, the study is characterized by being qualitative, using the technique of multiple cases. The studied companies (IVIA, IFACTORY, CPQI and GREENMILE) presented changes in both internal and external competences. Thus, a main conclusion has been that the studied companies presented a process of coevolution between innovation and internationalization strategies. In terms of business strategies, it can be verified that the presence of these two processes, guarantees the development and growth of companies in the global market.

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Author Biographies

Polyana Karina Mendes Ximenes, Universidade de Fortaleza - UNIFOR

 

José Ednilson de Oliveira Cabral, Universidade de Fortaleza - UNIFOR

 

Mônica Mota Tassigny, Universidade de Fortaleza - UNIFOR

 

Samuel Façanha Câmara, Universidade Estadual do Ceará - UECE

 

Jessie Coutinho de Souza Tavares, Universidade Estadual do Ceará - UECE

 

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Published

2020-07-29

How to Cite

Ximenes, P. K. M., Cabral, J. E. de O., Tassigny, M. M., Câmara, S. F., & Tavares, J. C. de S. (2020). The dynamics between internationalization strategies and innovative performance within ICT companies. Revista De Administração Da UFSM, 13(3), 625–642. https://doi.org/10.5902/1983465929229

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