Homem em revista: relação enunciador- enunciatário, estratégias discursivas e identidade de gênero nas páginas de Vipe PHT
DOI:
https://doi.org/10.5902/2175497790373Keywords:
Masculine magazines, Discoursive configuration, Gender identityAbstract
This article has as main objective to reflect about the relationship the masculine magazine presents the reader through the analysis of discoursive strategies and expressive features used in the process of attributing values regarding the segment of the masculine public targeted at. To do so, the work has an analysis method base on Greima's discoursive semiotics, articulated to the notion of barthesian myth and the Verón's classification of enunciative variations.
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