REDRESSING DIGITAL ORIENTALISM: VIETNAMESE CULTURAL PROFESSIONALS’ DIGITAL WORK DURING THE COVID-19 PANDEMIC

Auteurs-es

DOI :

https://doi.org/10.5902/2175497766682

Mots-clés :

Digital orientalism. Vietnam cultural sector professionals. Covid-19 pandemic.

Résumé

The current study investigates how digital technologies can potentially be used to re-orientate the global narrative on Vietnam, overcome an imbalance in representation and help redress digital orientalism. Global digital technologies allow Vietnamese cultural professionals to reach beyond the borders of their nation and to become part of the global art world. With this,
they can participate in the production, dissemination, and circulation of discourses on art and culture globally. In doing so, they can redress digital orientalism by contemporizing narratives on Vietnam. However, there is an underlying tension, as the very means by which their voices
are heard is achieved by using global (western) technologies, tools and platforms. The research uses a digital ethnography of the Facebook pages of 7 contemporary art spaces in Hanoi and 20 semi-structured interviews with art and cultural professionals in Hanoi. The interviews were carried out during the Covid-19 Pandemic and addressed its impact and use of digital technology in their work during this time.

Téléchargements

Les données relatives au téléchargement ne sont pas encore disponibles.

Bibliographies de l'auteur-e

Emma Duester, RMIT University (Royal Melbourne Institute of Technology)

PhD is a Lecturer in the School of Communication and Design at the
RMIT University (Royal Melbourne Institute of Technology). She is leading a research team
exploring the digitization of the art and culture sector in Hanoi, Vietnam. She is the author of
‘The Politics of Migration and Mobility in the Art World: Transnational Baltic Artistic
Practices Across Europe,’ published by Intellect in 2021. Her areas of research interest
include the creative industries, art and culture sector, digital technologies, and transnational
communication.

Michal Teague, RMIT University (Royal Melbourne Institute of Technology)

RMIT University

Téléchargements

Publié-e

2021-07-12

Comment citer

Duester, E., & Teague, M. (2021). REDRESSING DIGITAL ORIENTALISM: VIETNAMESE CULTURAL PROFESSIONALS’ DIGITAL WORK DURING THE COVID-19 PANDEMIC. Animus. Revista Interamericana De Comunicação Midiática, 20(43). https://doi.org/10.5902/2175497766682

Numéro

Vol. 20 No. 43 (2021)

Rubrique

CULTURAL & TECHNOLOGICAL IMAGES

Licence

(c) Tous droits réservés Animus. Revista Interamericana de Comunicação Midiática 2021

Licence Creative Commons

Cette œuvre est sous licence Creative Commons Attribution - Pas d'Utilisation Commerciale - Partage dans les Mêmes Conditions 4.0 International.

Os autores de textos aprovados pelos pareceristas de Animus - Revista Interamericana de Comunicação Midiática cedem automaticamente, e sem qualquer tipo de ônus, o direito à primeira publicação do material submetido.