Você obtem todos os benefícios do uso das mídias sociais ? Uma revisão de literatura combinando os conceitos de mídias sociais, capital social e compartilhamento do conhecimento

Autores

DOI:

https://doi.org/10.5902/1983465939226

Palavras-chave:

knowledge sharing, social media, social capital, tacit knowledge, trust

Resumo

Objetivo – As mídias sociais tem se tornado uma ferramenta relevante, que pode ser usada para mais atividades do que simplesmente conectar parentes e amigos como, por exemplo, auxiliando a encontrar trabalho ou como um espaço para propaganda. O objetivo desta pesquisa é apresentar os benefícios da combinação dos tópicos Compartilhamento do Conhecimento, Mídias Sociais e teoria do Capital Social.

Método – Revisão de literatura de vinte e dois artigos relevantes quando combinando os assuntos Mídias Sociais, Compartilhamento do Conhecimento e teoria do Capital Social. Os 22 artigos são submetidos a análise de conteúdo.

Resultados - A análise da literatura revelou dois papéis fundamentais para as mídias sociais dentro das organizações - um papel operacional - funcionando como um canal ou ferramenta; um papel transformador - usado para apoiar a estratégia organizacional.

Limitações da Pesquisa/Implicações – A limitação deste estudo está relacionada ao limitado número de artigos que resultaram da busca.

Implicações Práticas – Os benefícios de combinar os três assuntos incluem melhorias na comunicação informal, melhor colaboração e cooperação e uma influência positiva no desempenho do trabalho e na inovação.

Originalidade - Uma agenda de pesquisa é proposta para destacar a importância de investigações futuras sobre o compartilhamento de conhecimento tácito por meio das mídias sociais, focando em como gerar confiança pelas mídias sociais; sugere-se também atenção a pesquisas relacionadas à proteção do conhecimento.

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Biografia do Autor

Rosangela Fritscher Santos, Pontifícia Universidade Católica do Rio Grande do Sul

Rosangela Fritscher Santos is a practitioner on Information Technology industry – software development area - with over 20 years of experience on different lines of business. In the last 7 years has been leading software development teams. She obtained her Master’s degree at Pontifical Catholic University of Rio Grande do Sul (PUCRS), School of Business, Brazil in 2019; has a bachelor degree in Computer Science from PUCRS, specialization in General Management (UFRGS) and in People Management (UNISINOS). Her areas of interest are knowledge management, knowledge sharing, organizational learning, software development and teams.

Mirian Oliveira, PUCRS Porto Alegre - Brazil; ISEG – Lisbon – Portugal

Mírian Oliveira is a professor and researcher at Business School (PUCRS, Brazil) and invited professor at ISEG (University of Lisbon, Portugal). She leads a research group about Knowledge Management (Brasil) and participate the research group Advance (Portugal). She obtained her doctoral degree in Business Administration from the UFRGS in 1999. She has supervised 7 PhD students and more than 30 Master students. Her current research interests include Knowledge Management, Knowledge Sharing, Knowledge Hiding, Knowledge Hoarding and Research Method. Her research on these topics has been published widely (e.g. in Journal of Knowledge Management, Knowledge and Process Management, Computers in Human Behavior, and Journal of Business Research).

Marcirio Silveira Chaves, PUCRS - Porto Alegre - Brazil

Marcirio Silveira Chaves is an Associate Professor in the Business School at Pontifical Catholic University of Rio Grande do Sul (PUCRS), Brazil where he leads the research group Managing Projects and Information Technology - MProTech. He holds a Ph.D. in Informatics at University of Lisbon, Portugal. Dr. Chaves' areas of interest in teaching and research are Project Management, Information Systems, Social Media and Knowledge Management. He has supervised 15 Master students. His research accomplishments have been published in over 70 peer-reviewed papers with more than 1000 citations in reputed outlets and conferences. His current h-index is 16. He is a member of the editorial board of three journals: Iberoamerican Journal of Project Management, Journal of Information Technology Management, and Tourism & Management Studies. Dr. Chaves regularly serves as a reviewer in journals such as International Journal of Information Management, European Business Review and Knowledge Management Research & Practice. He has also experience as coordinator in national and international research projects funded by Brazilian and European official agencies.

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Publicado

2021-06-29

Como Citar

Santos, R. F., Oliveira, M., & Chaves, M. S. (2021). Você obtem todos os benefícios do uso das mídias sociais ? Uma revisão de literatura combinando os conceitos de mídias sociais, capital social e compartilhamento do conhecimento. Revista De Administração Da UFSM, 14(2), 349–368. https://doi.org/10.5902/1983465939226

Edição

v. 14 n. 2 (2021): Apr-Jun

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Artigos

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