Two Magical Spaces? – Aflitos Stadium and Arena Pernambuco under Marc Augé’s Anthropology of Supermodernity view

Authors

  • Bruno Rafael Torres Ferreira Universidade Federal de Pernambuco
  • André Luiz Maranhão de Souza Leão Universidade Federal de Pernambuco

DOI:

https://doi.org/10.5902/1983465917454

Abstract

Having the arenas construction for the FIFA World Cup Brazil, Clube Náutico Capibaribe’s fans meets in the middle of a major change scenario: on one hand, the old stadium, laden with affective meanings; on the other, Arena Pernambuco, product and stage of new consumption patterns linked to football in contemporary society. Following Marc Augé’s Anthropology of Supermodernity as theorethical lens, from an approach aligned to the Consumer Culture Theory (CCT), we undergone present ethnographic study, in the period of game exchange mands from one stadium to other, in order to understand such stadium symbolic constructions as identity spaces for the blank-red supporters. We observed that Aflitos is a space with strong identity ties with the fans. Arena Pernambuco, however, began only seen as a modern space, but became to have its characteristics and new habits gradually assimilated.

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Published

2019-02-23

How to Cite

Ferreira, B. R. T., & Leão, A. L. M. de S. (2019). Two Magical Spaces? – Aflitos Stadium and Arena Pernambuco under Marc Augé’s Anthropology of Supermodernity view. Revista De Administração Da UFSM, 11(4), 980–998. https://doi.org/10.5902/1983465917454

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Section

Articles