Lacerda, Tales Sarmento, and Beatriz Quaresma Mendonça. “B2B MARKETING: MAPPING ACADEMIC PAPERS IN BRAZIL FROM 1998 TO 2007”. Revista de Administração da UFSM 3, no. 2 (December 18, 2010): 219–229. Accessed December 31, 2025. https://periodicos.ufsm.br/reaufsm/article/view/2335.