Nunes, Guilherme Coelho, Gabriel Sperandio Milan, Luciene Eberle, Deonir De Toni, and Pelayo Munhoz Olea. 2021. “Co-Creation, Value-in-Use, Satisfaction, and Switching Costs As Antecedents of Higher Education Students Retention”. Revista De Administração Da UFSM 14 (3):545-67. https://doi.org/10.5902/1983465935697.