Gadonski, J., de Gois, P. H., Bobsin, D., da Rosa, A. C., & Fonseca, K. P. da S. (2026). McDonaldization and technology: the control and rationalization of contemporary lifestyles. Revista De Administração Da UFSM, 19(19), e8. https://doi.org/10.5902/1983465990769